Coco Graves

Proud Co-Owner OF 12 HOUR MASSAGE

(since jan of 2019)  

& massage therapist(8years & counting) 

 

While in the process of writing and editing my bio for our website,

I had a meeting with a business associate,

we were discussing the local quickly rising massage prices

 in our area, and she asked why we raised ours.

I answered her the best way i knew how,

 "its so hard for me to even think about raising our prices

to keep up with our competitors

 because most of our clientele are locals,

who have a set or fixed income and don't make big money." 

I, literally, got choked up, my eyes began to water.

 

She was silent...

(feeling kind of embarrassed for getting so emotional

this brief pause felt like forever)

 then she said,

"Wow, you really do care...

It's not just about the business aspect of it all,

you really do care about your clients." 

​

In this bio I could tell you my professional story,

about the classes I've taken & modalities I'm experienced in, and I may later on. 

but for now,  I want to share something more personal. 

​

in 2016 I walked through the doors as a therapist just looking for a job after going through a difficult change in my life, to my suprise I was welcomed in with open arms from the original owner & founder of 12 Hour, Jill irons. She seen something in me that I couldn't see at that moment. which can only mean she saw a real person not just a lmt who could help make her business money. She was definitely unlike any boss I've ever had & not surprisingly the therapists she had here were all just as amazing. The staff quickly felt like family & the clients soon seemed like old friends. There's a unique love we all share here. this place has never felt like a "job" , it's more like "home". & if your still reading this, the thing I want you to know about us, is yes, we are all Licensed, experienced, knowledgeable & well-trained in various modalities, like most reputable therapists, but what makes us different is our 'heart'. its not just about a 'paycheck' for us, which is why we stay so affordable & my therapists sacrifice chasing the pay they are worth & could be earning at higher priced places. for us, its about the love we have for this place, our roots & all of you. the reason we all became therapists in the 1st place, to make a difference.

We all know

"two plates cooked the exact same way. the one that tastes the best, is the one "made with love."